In this era of “America First,” there is a major push to increase the amount of manufacturing that happens in the United States, and buying American-made goods is viewed by many to be an act of patriotism. As a result, the promotion of a product as being “Made in USA” or “Made in America” can create a real marketing advantage that helps to boost the sales of the product. But when can a marketer properly label or promote a product as “Made in USA”? Under U.S. laws and regulations, as a general rule, if a product undergoes its last substantial Read more
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