Adobe launches Launch, its next-gen tag management platform

The new offering allows third-party tool makers to integrate their own features into the open platform.

Adobe Business: Products & Services with Adobe Experience Cloud

Adobe Experience Platform Tags extension for Google Data Layers, Adobe Tech Blog

Adobe Firefly: All About Adobe's New Family of AI Media Generators

Adobe Launch Tag Management Platform

Exclusive - how Adobe Launch modernizes tag management on the Adobe Cloud Platform

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Life with Adobe Launch 1/3: The rocky history of Adobe Tag Managers, by Lukas Oldenburg

Adobe Summit 2023: Major Partnerships and Generative AI Tech Revealed

Adobe Analytics & CJA in Google Tag Manager (via Web SDK) - Jim Gordon's Blog

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